Meet TBH's Hazelnut Cocoa Spread

TBH <3 Fred Meyer

Love Nutella? So did we — until we found out what was in it... Love Fred Meyer? SO DO WE! Our decadent blend is better in every way. We use enough hazelnuts to make it the main ingredient, cut the sugar in half, quit using palm oil, and mixed it all up to make an honestly delicious, better for you snack.
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Why TBH

Founder

We use a fusion of fiber, organic sugar and monkfruit to keep things simply sweet without a rush or crash.

Founder

Finally a vegan alternative to Nutella that's actually delicious!

Founder

This is the first ingredient on the list because we use a ton of these USA-grown rich, nutty nuggets of flavor.

US VS. THEM

How we stack up to the classics

Calories Protein SUGAR Palm Oil Free Vegan
200 cal 6g 10g 👍 👍
200 cal 2g 21g 🚫 🚫
210 cal 3g 12g 🚫 👍
190 cal 3g 18g 👍 🚫
200 cal 4g 8g 🚫 👍

Our Ingredients

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Hazelnuts

This is the first ingredient on the list because we use a ton of these USA-grown rich, nutty nuggets of flavor.

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Pea Protein

With 3x more protein than the standard brands, this plant-based protein takes our spread from good to great.

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Cocoa

Our blend of cocoa powder, liquor and butter is superb for spreadability and dense with outrageously delicious flavor.

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Sunflower Oil

The consistency makes this ideal for a spoon or to spread. And most importantly, it does not result in deforrestation of any kind.

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Our Sweet Mix

A fusion of fiber, organic sugar and monkfruit keep things simply sweet without a rush or crash.

10+ Locations in Oregon

Find Us @ Fred Meyer In Oregon

We're excited for you to try us in Fred Meyer. Click the link below to find the nearest Fred Meyer in Oregon
Find a store
10+ Locations in Washington

Find Us @ Fred Meyer In Washington

We're excited for you to try us in Fred Meyer. Click the link below to find the nearest Fred Meyer in Washington
Find A Store
Test Test

Our fam is spreading the word

WHAT PEOPLE ARE SAYING

I LOVE the packaging. And the product! So thick and delicious. I tasted next to Nutella and TBH is a million times better. Love that it is not too sweet.

— Jessica K., San Francisco, CA

WHAT PEOPLE ARE SAYING

It's my new go to pre gym snack on top of a rice cake.

— Lee S., Vancouver, WA

WHAT PEOPLE ARE SAYING

I've been eating this with an abnormally large spoon. It's so good!

— Cem S., New York, NY

average rating 4.9 out of 5
Based on 598 reviews
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99% of reviewers would recommend this product to a friend
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Review posted
Reviewed by Donna H.
Verified Buyer
Rated 5 out of 5

Delicious!

Delicious and Healthy!

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Reviewed by Ana C.
Verified Buyer
Rated 5 out of 5

Delicious!

Better than I could have imagined. I can't believe this is lower in sugar and higher in protein than what I had a a kid! I'm a fan for sure.

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Reviewed by Kara S.
Verified Buyer
Rated 5 out of 5

Pleasantly surprised

I thought I wouldn’t like it, but after trying it, I’m addicted

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Reviewed by Noah S.
Rated 5 out of 5

Bro got beef with Nutella

tbh is better than Nutella tbh

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Reviewed by Nina G.
Verified Buyer
Rated 5 out of 5

Delicious!

I have always loved Nutella but then tbh came along and wow! This is SO much better and better for you! tbh, I love tbh!

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